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Penfield Manor

5902 Penfield Avenue Woodland Hills, CA 91367

Ever wondered what it takes to be an entrepreneur?

The professional and personal challenges, the high and lows, the failures and the success?

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with over 1800 past events in 120 countries around the world in 2014.

The non-profit organization is headquartered in Seattle, Washington but Startup Weekend organizers and facilitators can be found in over 200 cities around the world. From Mongolia to South Africa to London to Brazil, people around the globe are coming together for weekend long workshops to pitch ideas, form teams, and start companies.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

Whether entrepreneurs found companies, find a cofounder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life!

 

This particular Startup Weekend will start on January 18 and go until January 20, 2013 and will be held at Penfield Manor

Once the home of Frank Sinatra and then Roger Miller in the 70’s who raised his whole family here, this location is amazing with exceptional history that can be felt in every room! The hit song, King Of The Road was actually written by Roger Miller at the bar!

What is Startup Weekend?

Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities. Share ideas, form teams, and launch startups. At Startup Weekend you will start a company during a weekend together with a bunch of enthusiastic people.

  • Pitch an idea
  • Form a team
  • Build a prototype
  • Validate the market
  • Make a business model
  • Win prizes
  • Gain new connections
  • 7 meals

From idea to business in 54 hours

 

Ever wondered what it takes to be an entrepreneur?

The professional and personal challenges, the high and lows, the failures and the success?

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with over 400 past events in 100 countries around the world in 2011.

The non-profit organization is headquartered in Seattle, Washington but Startup Weekend organizers and facilitators can be found in over 200 cities around the world. From Mongolia to South Africa to London to Brazil, people around the globe are coming together for weekend long workshops to pitch ideas, form teams, and start companies.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

Whether entrepreneurs found companies, find a co-founder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life! Need directions, visit: View Larger Map

Schedule

Friday

Jan 18
  • Registration Starts
  • Dinner & Networking
  • Welcome & Speakers
  • Pitches Start
  • Attendees vote for the top ideas
  • Teams start forming and discussing ideas
  • Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

Saturday

Jan 19
  • Arrive, simple breakfast & coffee
  • Teams formed and setting up workspace for the weekend
  • Lunch
  • Call for needs & skills
  • Coaches help teams one-on-one. They are here to help!
  • Dinner
  • Mid weekend check-in, status reports, call for help
  • Finished for the day. You may stay and work as late as the venue will allow

Sunday

Jan 20
  • Arrive, simple breakfast & coffee
  • Call for help (this is self motivated, so don’t be shy)
  • Lunch
  • Coaches arrive… ASK QUESTIONS
  • Gut check. Start prepping for presentations
  • Dinner
  • FINAL PRESENTATIONS
  • Judging & awards
  • Wrapup
  • Go home!
Speakers

David Telleen-Lawton

Principal at DecisivePath Consulting   |   LinkedIn

Mr. Telleen-Lawton combines the problem-solving skills from his engineering education with his leadership experience as a key member of sales and marketing teams at start-up companies. Years of consulting have exposed him to a variety of products, people, problems, and start-up teams in companies as large as Harris Corporation, AMD, and Data Products and as innovative as SpectraLink, Inogen, and Advent Software. Clients and friends describe him as someone who obviously enjoys what he is doing. He is intense, focused, and excels at coaching others to maximize their personal and professional effectiveness.

Mr. Telleen-Lawton joined Frank H. Robinson & Co., Inc. in 1987 and helped create the methodology and launch their successful Market Validation service. As a senior consultant, he worked in the telecommunications, computer, and software industries working on products as diverse as financial management software, data communication chipsets, wireless voice & data, network security, and medical equipment.

David has worked for start-ups as a CEO, vp of sales, vp of marketing, and vp of business development. He emphasizes the Best Practice of assembling a key team and leading them in waves of "sales" meetings at prospective customers' sites early in the product development cycle. The results are a product with bull's-eye features in the first version, a backlog of customer interest at introduction, and a business properly scaled to the opportunity.

Lee David Zlotoff

Award-winning writer, producer and director

Lee David Zlotoff is an award-winning writer, producer and director of film and television. Among his more than one hundred hours of television credits, he was the creator/writer of the hit series “MacGyver” as well as the writer/director of the indie hit film “Spitfire Grill” which won the coveted Audience Award at the Sundance film festival. In addition, he is a regular contributor to MAKE magazine and also consults for the government on matters of national security from time to time. Zlotoff is a graduate of St. John’s College—known as ‘The Great Books School’-- in Annapolis, MD where he currently serves on the board of directors.

Gold Sponsors
Contributing Sponsors
Media Sponsors
Judges

Howard Marks

Co-Chair of Start Engine and CEO of Gamzee   |   LinkedIn

Howard is an incredibly successful technology entrepreneur that has worked with a number of companies specializing in the video game, online gaming, social gaming and internet education industry. He is also working as the CEO of Gamzee, a company he founded in April 2011 with the stated goal of disrupting the gaming industry by making games that anyone can play anywhere, anytime, and on any device.

In 2005, Howard founded Acclaim Games. After its acquisition by Playdom, he became head of the Acclaim studio and Sr. VP, Strategic Planning at Disney Interactive Media Group.

Howard got his start in 1983 while a student at the University of Michigan. In 1991 as a co-founder, member of the board of directors and Executive Vice-President of Activision, Howard helped turn a brand that was largely viewed as dead into the leading powerhouse of the video game industry.

Dave Gullo

LinkedIn

Dave Gullo is a Hacker, Entrepreneur, and Tech ♡'er with 18 years of full stack web development experience. In 1998 he bootstrapped a specialty e-commerce business called snowboards-for-sale.com, and ran the company successfully for 10 consecutive seasons. He paddled into the wave of organic SEO early on, hacked many customized tools tailored for business process optimization, focusing squarely on customer needs, and became an innovator of size-based shopping online.

When he's not hanging with his family, jamming funky beats on the drums, snowboarding, being the resident Geek Whisperer with the 106 Miles Socal Meetup group, or enjoying the occasional fine glass of wine, Dave spends his time "tracking the trackers". He currently works as core engineer for SOMA-based Krux Digital doing privacy research, browser automation, and large scale data analytics which shed light on the widespread consumer data leakage that happens to all of us as we surf the web. Dave hopes to make the web a little less creepy by exposing the shady re-targeting techniques in use today in the online advertising space, and giving large-scale publishers the tools to help take care of it.

Daniel Wu

Daniel Wu is a corporate + technology lawyer at Fortis General Counsel, LLP, specializing in the representation of emerging growth companies, angel investors and early-stage investment funds. Dan has been a strong supporter of Startup Weekend since 2009, and has sponsored and attended over 10+ Startup Weekends in Los Angeles, Las Vegas, San Francisco and Orange County. He has advised and represented Startup Weekend teams that have been funded by Idealab, Science and other startup accelerators.

Dan holds a J.D. from UCLA School of Law and a M.B.A. from Insead. Prior to Fortis, he worked at O’Melveny & Myers and Skadden Arps and was also an investment banker with HSBC in London and New York. Dan represents a wide variety of technology companies in the consumer internet, software, clean energy and entertainment technology industries. When not surfing the waves at Silicon Beach, Dan is usually following the Lakers, managing his fantasy football team and chasing his kids Katie (4) and Johnnie (2) around the playground and farmer’s market in Playa Vista.

Silver Sponsors
Coaches

Ethan Kravitz

CTO of BedAbroad   |   LinkedIn

Ethan Kravitz is a computer engineer, avid hacker, and startup enthusiast. Ethan received his BS in Computer Engineering from UC Santa Barbara in 2007. He has worked for multiple telecommunications companies, including CallWave, and GRP funded RingRevenue, where he was the second engineering hire.

A fierce competitor, Ethan has won multiple awards in his field, including Best Computer Engineering Capstone Project (UCSB, 2007), Hacker Jeopardy Champion (DEF CON Security Conference, 2008-2012), Best Market Validation (Santa Barbara Startup Weekend, June 2012), and Best Project (AngelHack LA, December 2012). Ethan is currently CTO of BedAbroad.

David Telleen-Lawton

Principal at DecisivePath Consulting   |   LinkedIn

Mr. Telleen-Lawton combines the problem-solving skills from his engineering education with his leadership experience as a key member of sales and marketing teams at start-up companies. Years of consulting have exposed him to a variety of products, people, problems, and start-up teams in companies as large as Harris Corporation, AMD, and Data Products and as innovative as SpectraLink, Inogen, and Advent Software. Clients and friends describe him as someone who obviously enjoys what he is doing. He is intense, focused, and excels at coaching others to maximize their personal and professional effectiveness.

Mr. Telleen-Lawton joined Frank H. Robinson & Co., Inc. in 1987 and helped create the methodology and launch their successful Market Validation service. As a senior consultant, he worked in the telecommunications, computer, and software industries working on products as diverse as financial management software, data communication chipsets, wireless voice & data, network security, and medical equipment.

David has worked for start-ups as a CEO, vp of sales, vp of marketing, and vp of business development. He emphasizes the Best Practice of assembling a key team and leading them in waves of "sales" meetings at prospective customers' sites early in the product development cycle. The results are a product with bull's-eye features in the first version, a backlog of customer interest at introduction, and a business properly scaled to the opportunity.

Jason Crilly

CEO and co-Founder of PageWoo   |   LinkedIn

Jason is the CEO and co-Founder of PageWoo. As the visionary engineer behind our proprietary geo-based demographic targeting platform, Jason has developed the first scalable solution to re-engage and reconnect with mobile phone users without being restricting to a specific app. Prior to PageWoo, Jason was the Chief Engineer at Appocalypse Interactive, and was an F-16 Crew Chief in the US AirForce.

Holden Steinberg

Creative   |   LinkedIn

Holden is the creative force behind PageWoo's proprietary platform. Holden has pioneered our dynamic mobile landing page and rich media banner ad creator. Prior to PageWoo, Holden was the Creative Director at Appocalypse Interactive where she constructed campaigns and designs for companies such as Neutrogena, Johnson and Johnson, Amway, Duncan Heinz, and MGM. Holden attended the University of Pennsylvania for Marketing and Psychology.

Tim Strimple

Microsoft Startup Evangelist

Timothy Strimple has worked with and for startups for over six years as a software developer, and later as the director of software development managing teams of developers. Tim has a broad background in many technologies and languages from Apache & PHP to IIS and ASP.NET to Node.JS, as well as both front end and back end web development.

In 2012 Tim joined Microsoft as their Startup Evangelist for SoCal. In this role, he is a technical resource for startups as well as a liaison between Microsoft and the startup community.

Organizers
Sheryl V Morales
Linda Martins-Mann
Melissa Sachs
Photos
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